ADSOC Startup Orangecup Services Pvt Ltd

marketing artificial-intelligence

Incorporated at

- , 2019

Platform
WFC
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Product Description

We are an influencer marketing tech platform assisting brand managers in executing campaigns with influencers across multiple social media platforms.


Startup Description

We are in the pre-seed stage. We have built and tested the MVP test platform, onboarded 5000 influencers and ran 8 marketing campaigns.


Business Model

Marketplace Model - We charge a commission of 15% on the total billing value of influencers selected for any marketing campaign. In the long run - We will charge influencers with 10% for getting campaigns from our platform.


Customers based in

India

Business Modal Type

Marketplace

Type of Sales

B2B

Competitors

Kofluence, Winkl, Qoruz

Teams

Akshay Deshmukh

Founder

Tell us a bit about how founding team knows each other.

Me and Akshay are friends from undergraduate and have been working together since the last 5 years. Our tech team comprises of my friends from under graduation who are working in part time.

Why did you decide to start this company?

In 2019, we realized the potential of influencer marketing and started our own company of influencer marketing agency. In 2021, we felt the need of scalability as there were more than 10+ social media platforms having more than 5 Lakh influencers.

Are all the founders full-time on this project?

Yes

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