Frozen Dal Chawal, Rajma Chawal, Pani Puri, Alu Puff Paties, Energy drinks in Powder shape with different fruits flavour.
Startup Description
Hotez is changing the frozen food market by offering affordable, healthy meals for the lower-middle class and who are busy in their daily schedule corporate job and students who are busy in their study Life no time to prepare healthy meals. There are 4 billion people worldwide, and 42 crore people in India, who earn ₹10,000–₹40,000/month and struggle to find nutritious meals. We offer products like Dal Chawal, Pani Puri, and Puff Patties for just ₹20–₹30.
The global frozen food market is worth $280 billion and will grow to $400 billion by 2030. In India, the market is ₹15,000 crore now and will reach ₹561,160 crore by 2030. Our products have a 30% profit margin, and we use technology to keep costs low and quality high.
We have 1000+ retail partners and are working with e-commerce platforms like Swiggy Instamart and BigBasket. Our goal is to make ₹36 crores in Year 1, growing to ₹600 crores by Year 3.
Business Model
Product Price
➢ Pani puri = 20/rs
➢ Puff patties = 30/rs
➢ Dal chawal = 30/rs
➢ Rajma chawal = 30rs
➢ Powdered beverages = 10rs❑ Each product have net
profit margings of average
6/Rs that is around 30%
❑ Mass scale manufacturing
will increase our profit
margins by 2x after 6
months
Sales Models
➢ We are partnering with all
the quick commerce and e
commerce players in the
market
➢ We will do partnership with
food delivery platforms
➢ We are parterning with
hotel , cafes , canteen , and
other food places for selling
them in b2b and raw
materials
➢ We are partnering with
retail shops , malls ,
distribution chains , foreign
players for giving them
white label manufacturing
Extra Revenue Model-
We will launch our 100 frozen brandedcarts that will sell our ready to eatsnacks directly to our customer also wewill produce sell more trending snackslike momos , onion rings , finger , burger , pizza , and many more with our frozencarts so that’s another stream forrevenue for us even we can directly testour new snacks with this model andcustomer feel more trust while dealing
with us and after testing from cartscustomer can purchase all these snacks directly from our carts and we will placeall these carts in high foot fall areas thenwe will create temporary stores for ourfood also tie up with other brands todecrease the total cost.
Customers
based in
India
Business
Modal Type
Marketplace
Type of
Sales
B2B2C
Competitors
McCain- foods is targeting only richclass of India and they have mostlywesterns food options so theirmarket penetrations is very lowcompare to other brands.
Haldiram- is very old Indian brand but currently producing very high price of frozen foods even though mostly are unhealthy so only few peoples is giving try.
MTR- foods focus is more on south Indian foods and their mostly products are comes at higher price and their verities of Indian foods are very.
Amul foods- is also dealing with only rich and middle class peoples even they don’t have vast verities of trending frozen food.
Teams
Rayal Barua
Senior Manager
Suman Roy
Factory Manager
Debajit Barua
Marketing manager
Ananya Chakma
Managing Director
Prem Protik Singha Barua
Founder
Why did you decide to start this
company?
Actually I find there is a market gap and find opportunity in this frozen food market. ( Details explanation when fixed our meeting I will explain).
Are all the founders full-time on this
project?
Yes
Looking for an
opportunity to invest in companies
like HOTEZ ( By Prem Barua Private Limited)?
