The platform is designed to handle multiple sources of information, regardless of their origin, type, format, or extraction method, providing businesses with accurate and fraud-free financial data at a lower cost.
Simetrik serves various industries, including payment service providers, banks, financial institutions, retail, and e-commerce businesses, particularly those with high transaction volumes requiring robust financial management
Startup Description
Simetrik is a fintech startup that provides an AI-driven, no-code financial automation platform for businesses handling high-volume transactions. Founded in 2017 in Colombia, Simetrik specializes in financial reconciliation, data centralization, accounting automation, and fraud detection.
The platform integrates with over 1,200 data sources and processes more than 200 million records daily, enabling companies to optimize financial operations, reduce costs, and ensure accuracy. Simetrik serves payment service providers, banks, financial institutions, and e-commerce businesses worldwide.
Product Screenshots
Business Model
Simetrik operates on a B2B SaaS (Software-as-a-Service) business model, offering financial automation solutions primarily to enterprises handling high-volume transactions.
Key Aspects of Simetrik’s Business Model: Subscription-Based Revenue Model
*Companies pay a recurring fee (monthly or annually) based on usage, features, or transaction volume.
*Pricing likely varies depending on business size, transaction complexity, and required integrations.
*Targets payment service providers, banks, financial institutions, fintechs, e-commerce, and retail companies that need robust financial reconciliation and automation tools.
*Customizable, No-Code Platform
*Offers a no-code, AI-driven platform that integrates with over 1,200 financial data sources, making it flexible for businesses across industries.
*Reduces the need for costly in-house financial automation development.
*Scalability & Global Expansion
*Operates in 40+ countries, supporting businesses across Latin America, North America, and Europe.
*Handles 200M+ transactions daily, making it attractive for large-scale financial operations.
*Cost-Saving & Risk Mitigation Value Proposition
*Helps businesses reduce financial errors, automate reconciliations, improve fraud detection, and optimize cash flow, leading to significant operational cost savings.
*Partnerships & Enterprise Sales Strategy
*Likely relies on a mix of direct sales, partnerships, and integrations with financial platforms to onboard enterprise.
Customers
based in
North America
Business
Modal Type
Marketplace
Type of
Sales
B2B
Competitors
BlackLine, Trintech and FloQast
Teams
Alejandro Casas Caro
Co-Founder & CEO
Santiago Gomez
COO & Co-Founder
Are all the founders full-time on this
project?
Yes
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