Our product, ArtZone, is an innovative platform primarily targeting performing artists at the initial stage. It provides artists with tools to grow their careers, secure paid gigs, and connect with clients—ranging from individuals to businesses and brands.
ArtZone introduces a unique booking model through surge-pricing, where clients can bid for artists' time for various events, such as weddings, corporate functions, and advertisements, ensuring flexibility and fair compensation. Artists are onboarded through tiered membership plans that include career-building features like personal management, branding support, and growth tools.
The platform will also enable businesses and brands to discover and collaborate with artists and influencers for advertisements, endorsements, and social media campaigns. Beyond artists, ArtZone will support event planning by offering vendor services such as sound, lighting, and decor to clients for a seamless event experience.
In the future, ArtZone plans to expand its scope by including other types of artists and introducing a marketplace where creators can showcase and sell their art in an online exhibition powered by AI. This long-term vision offers artists across various domains a comprehensive, multi-functional platform to build their careers.
Startup Description
Young Zone India (YZI Productions Pvt Ltd) is a youth-focused startup empowering artists and creative professionals across India by providing a platform for artistic growth, career development, and networking.
Our flagship product, ArtZone, targets performing artists, solving key challenges like inconsistent gigs, lack of visibility, financial instability, and self-promotion. ArtZone connects artists with clients, businesses, and brands for events, ads, and collaborations. It also offers mentorship, branding, and career resources, creating a marketplace where artists can thrive.
Our existing ventures include:
- YZI Events: Organizing concerts, poetry sessions, and stand-up shows, providing a stage for artists to perform.
- YZI Studios: Offering branding, photography, videography, and marketing services to help artists promote themselves.
- YZI Entertainment: Producing short films, music videos, and other creative content.
Future plans include:
- EduZone: A platform offering creative and life skill learning, covering topics like financial literacy and personal growth.
- YZI Shorts: A platform for indie filmmakers to showcase their short films, with a unique stream-to-earn model for viewers.
YZI aims to build an ecosystem where artists can grow, collaborate, and find sustainable careers in India’s creative and entertainment industries.
Business Model
Young Zone India (YZI) operates a multi-faceted business model that combines B2C, B2B, and subscription-based revenue streams across the creative industry.
Our primary focus is ArtZone, a platform for performing artists to showcase their talent, secure paid gigs, and access career-boosting resources. The platform uses a B2C subscription model with 3 Tiers. Each tier offers varying benefits such as mentorship, brand endorsements, personal branding, and dedicated artist managers.
For B2B, ArtZone connects businesses and brands with artists for events, ads, and endorsements, charging a commission on each successful booking. Our YZI Studios also offers services like branding, photography, videography, and digital marketing to businesses, generating additional revenue through service fees.
YZI Events organizes live events, including music shows, comedy, and poetry sessions, with revenue from ticket sales, sponsorships, and partnerships.
Looking forward, EduZone and YZI Shorts will focus on essential education and short-film content, expanding our market reach.
Future plans include launching a marketplace for artists to sell their creative works, where YZI earns a commission on sales.
By combining memberships, commissions, events, and a marketplace, YZI ensures a sustainable revenue stream.
Customers
based in
India
Business
Modal Type
Mobile App
Type of
Sales
B2B, B2C
Competitors
1. Live101: A platform that connects live performers (artists, singers, bands, etc.) with customers for private and corporate events. They focus heavily on event-based artist bookings with a simple interface, but lack the comprehensive artist growth support system that YZI offers with mentorship, personal branding, and career development tools.
2. Talentrack: An online aggregator platform that connects artists and influencers with brands for gigs, casting calls, and endorsements. Their strength lies in their wide reach, but their weakness is the lack of a dedicated artist management system, which YZI offers through its subscription-based model.
3. Talentsofworld: A global platform for artists to showcase their work and get discovered. While they focus more on artist visibility, they lack YZI's dedicated career development and mentorship programs.
4. Levelup: Focuses on connecting freelancers (including artists) with gigs across multiple sectors. Their broad focus across industries can sometimes dilute their attention to artists, while YZI's niche in creative arts and entertainment offers a more specialized platform.
5. Instagram: Dominates influencer-brand partnerships for short-term collaborations but lacks a structured, long-term artist development program like YZI.
Teams
Pravin Patil
Co-Founder, MD
Tell us a bit about how founding team knows
each other.
The founding team of YZI consists of Shivam Dodtale (Founder & CEO) and Dr. Pravin Patil (Co-founder & Managing Director), who share a mutual vision of empowering the youth and artists of India. Shivam and Dr. Patil crossed paths during an inauguration of a film production house in Pune, where they connected over their passion for creative arts and education. YZI was operating as a community for youth & artists since 2017, and when Pravin joined, he helped structure and formalize it.
Why did you decide to start this
company?
I started YZI to create a dedicated platform for the youth and artists in India, as I noticed the lack of opportunities and support for those wanting to pursue their passion in arts and creativity.
Are all the founders full-time on this
project?
Yes
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